Equity in Action: Ways to Authentically Reach Diverse Audiences
Equity in Action: Ways to Authentically Reach Diverse Audiences
Teresa Danso-Danquah
NextGen Initiatives Manager
Disability:IN
Karina Hertz
Director of Strategic Communications
AARP
@washingtoniana
Adrian Gianforti
Senior Account Director
Proof Strategies
Frank Tramble
Vice President of Communications and Chief Communications Officer
Howard University
@LetsbeFrank__
From authentic imagery to culturally tailored messaging, marketers are paying closer attention to how they communicate values of diversity and inclusion.
As our world and societal norms evolve, the importance of inclusive marketing becomes more apparent raising the question, where can communicators start on their pursuit of equitable storytelling?
During this session, we’ll explore tactics that can be implemented to support efforts that effectively reach audiences at the intersection of race, age, identity, accessibility, and more.
